What do you think? Should PROs be included in composite endpoints along with more traditional clinical measures? Read Cardiovascular Disease and Patient-reported Outcomes – Can Composite Endpoints Work? by Caitlin Rothermel and weigh in!
Patti Peeples, R.Ph., Ph.D.
Dr. Patti Peeples is a respected health economist, pharmacist, and entrepreneur with more than 25 years of experience in the pharma and healthcare communications industries. She writes. A lot. And she likes to start new things. The author of over 200 publications and creator of two successful business, Dr. Peeples was at the forefront of the health outcomes and market access movement in the United States. She is considered a pioneer in using the internet and digital media for communication and marketing in the health economics field. Right now, Patti is spending her time, as the founder and President of HealthEconomics.Com, on building a collaborative website setting that serves as the primary news, information, and networking resource for the healthcare value industry. Ask her about how HealthEconomics.Com got its start while she was in graduate school, living in Africa, well before Al Gore invented the internet. It’s kind of cool story.